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Natural Language Understanding (NLU) is a branch of artificial intelligence that focuses on enabling computers to understand the meaning and intent behind human language. It is a more advanced form of Natural Language Processing (NLP) that goes beyond simply recognizing words to interpreting context and nuance. In a contact center, NLU is the core technology behind intelligent chatbots and voice-bots, allowing them to have more natural and effective conversations with customers. It is also used in sentiment analysis to understand the emotion behind a customer’s words.





